Kim Kardashian ‘to relaunch KKW Magnificence early subsequent 12 months’ WITHOUT ‘W’ & Kanye West’s affect to ‘mark her independence’

KIM Kardashian “will relaunch KKW Magnificence early subsequent 12 months” however WITHOUT the “W” to “mark her independence” from Kanye West, The Solar can reveal.

The sweetness billionaire is eradicating “West” from her firm’s title as she rebrands her whole cosmetics line following her high-profile divorce from the rapper. 


Kim Kardashian ‘to relaunch KKW’ WITHOUT the ‘W’ to ascertain her independence from KanyeCredit score: Getty
Kanye West has 'influenced' Kim's business' including KKW and SKIMS with large investments


Kanye West has ‘influenced’ Kim’s enterprise’ together with KKW and SKIMS with massive investmentsCredit score: Getty

A supply near the SKIMS designer informed The Solar that Kim, 41, will “relaunch her magnificence model early subsequent 12 months with sleeker, sexier and extra elegant packaging.”

The insider claimed that the KKW reboot will “now not have ‘West’ or ‘W’ connected.”

In response to the supply: “Kim is set to mark her independence from him. 

“She is grateful for every thing he’s finished for her however she desires to make it clear she will be able to do that with out him.”

The informant continued: “Kanye was very concerned with the planning means of KKW, his enter extremely influenced what ended up being KKW Magnificence. 

“Whereas she liked every thing she did beforehand, she thought some was not utterly in keeping with how she needed the model to look. 

“This time, it’s her imaginative and prescient and it’s all Kim which is what she’s been wanting all alongside.” 

Kanye has a big stake in not solely KKW, however Kim’s profitable shape-wear line, SKIMS.

The supply stated the brand new model will “concentrate on being increased finish however nonetheless interesting to a wider viewers.”

“It received’t be extremely costly however she desires it to look very costly. And it was vital for Kim to make this model cleaner and extra eco pleasant. 

“She has labored exhausting on this for a very long time now and desires this to be an indication of her being an impartial and profitable enterprise lady,” they added. 

Whereas it has not but been introduced what identify Kim will relaunch her model with, she has not too long ago filed for a trademark for the identify SKKN. 

Nonetheless, SKKN is beforehand owned by a small New York Metropolis enterprise – who served the fact star with a stop and desist later. 

It’s not’s at present clear if Kim will proceed with the identify, however paperwork obtained by The Solar confirmed SKKN’s trademark paperwork was filed as not too long ago as final month – making it seem she’s shifting ahead. 

A rep for Kim didn’t return The Solar’s request for remark. 


Earlier this 12 months, The KUWTK star shocked followers as she introduced her famed cosmetics line will briefly shut down and bear a dramatic makeover. 

In a prolonged Instagram assertion, she wrote: “To our loyal prospects. It began with a contour package and expanded to eyes, lips, physique and plenty of unimaginable collections over the previous 4 years.

“On August 1st at midnight we will probably be shutting down the website in order that we will come again to you underneath a totally new model with new formulation which can be extra fashionable, progressive and packaged in an elevated and sustainable new look.”

She added: “I’m excited to proceed to develop and increase my product vary and so that you can lastly have the ability to expertise it the best way that I’ve at all times envisioned.”

The huge firm shift may even embrace a whole identify change to replicate her “independence” after Kim’s cut up from Kanye, The Solar first solely revealed in July. 


An insider defined: “She feels the strongest and most impartial she’s felt in her life so she desires this model to really feel utterly hers now.

“With the intention to do this she clearly must drop the ‘West’ half from the branding. 

“Kanye desires it to succeed so he was supportive of the choice and on the finish of the day, he additionally appeared glad to disassociate from the model.” 

The supply continued to say: “Lack of gross sales have not appeared like an enormous concern for Kim or the staff in order that wasn’t actually an element within the determination.”

The TV character has been targeted on enterprise after submitting for divorce from Kanye in February after seven years of marriage and 4 youngsters collectively.

Whereas it appeared she moved on with new boyfriend Pete Davidson, 27, her estranged husband, Kanye, 44, has publicly begged for her to come back again.

The beauty billionaire's new cosmetics line will launch in early 2022


The sweetness billionaire’s new cosmetics line will launch in early 2022Credit score: Getty
The SKIMS founder wants to 'prove she can succeed at business' without her estranged husband


The SKIMS founder desires to ‘show she will be able to succeed at enterprise’ with out her estranged husbandCredit score: Instagram/Skims
Kim has moved on to a new relationship with Pete Davidson


Kim has moved on to a brand new relationship with Pete DavidsonCredit score: Instagram/Taste Flav
Kanye West and Kim were married for over seven years and share four kids together


Kanye West and Kim have been married for over seven years and share 4 youngsters collectivelyCredit score: @kimkardashian
Kanye West asks Kim Kardashian again throughout efficiency with Drake

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