UFC’s ‘sturdy development’ sees Endeavor put up US$1.4bn Q3 income

  • UFC delivers greatest nine-month, year-to-date interval in MMA promotion’s historical past
  • Owned sports activities properties section income down US$10.6m YoY to US$288.5m
  • Endeavor now expects 2021 income to be between US$4.89bn and US$4.95bn

Endeavor, the sports activities media and leisure big, has introduced income of US$1.4 billion within the third quarter, in addition to internet earnings of US$63.6 million.

The Final Preventing Championship’s (UFC) father or mother firm additionally posted adjusted earnings earlier than curiosity, taxes, depreciation and amortisation (EBITDA) of US$283.3 million.

Endeavor’s owned sports activities properties section income got here to US$288.5 million, down US$10.6 million year-on-year (YoY). The corporate stated this was attributable to a US$25 million contract termination payment recognised in Q3 2020 that didn’t recur in 2021, in addition to extra occasions being held throughout the identical interval final yr.

Endeavor added that the UFC had delivered the perfect nine-month, year-to-date interval within the blended martial arts (MMA) promotion’s historical past.

The occasions, experiences and rights section income elevated US$62.1 million YoY to $446.3 million. The rise was primarily pushed by a rise in occasion and sports activities media manufacturing income associated to the return of reside occasions with audiences, in addition to the addition of the not too long ago acquired Subsequent Faculty Pupil Athlete (NCSA) recruiting platform inside Endeavor’s IMG Academy enterprise. This was partially offset by a lower in media rights revenues.

Illustration section income elevated US$481.1 million to $664.7 million, in comparison with Q3 2020, throughout which nearly all tv and movie productions and touring occasions shut down resulting from Covid-19. Endeavor famous that development on this section was primarily attributable to a major improve in Endeavor Content material undertaking deliveries, company shopper commissions, and advertising and marketing and experiential activations.

In its newest 2021 annual steering, Endeavor now expects income to be between US$4.89 billion and US$4.95 billion, up from the earlier estimate of US$4.8 billion to US$4.85 billion. Adjusted EBITDA is anticipated to be between US$835 million and $845 million, having beforehand been put at between US$765 million to US$775 million.

Endeavor’s greatest sports activities deal of the quarter noticed it agree to amass OpenBet, a content material, platform and repair supplier to the sports activities betting business, in a deal value US$1.2 billion. Endeavor plans to align the platform with IMG Enviornment, the sports activities playing providers and knowledge division of the IMG company, to create an end-to-end answer.

“We proceed to capitalise on the elevated demand for premium content material and reside occasions popping out of the pandemic,” stated Ariel Emanuel, chief govt of Endeavor.

“Given our distinctive positioning throughout the sports activities and leisure business and our capacity to leverage highly effective secular content material developments, we see no indicators of this momentum waning by means of the tip of the yr.”